Lead Conversion & Nurture OS

Most real estate teams don't have a lead problem. They have a follow-up problem.

A working system — classification, cadence, content and coaching — for converting the leads a team already has, instead of buying more.

Get in touch 416-937-6109
40%

of all eventual closings happen after year one — right around the point most agents have already stopped meaningful follow-up.

One system, three layers

Every lead gets classified, nurtured on a schedule that matches how ready they are, and — once the system is proven for a team — automated so nothing slips.

A

Classify

Every lead is tiered by real intent and timeline — not gut feel — so the follow-up matches how ready they actually are.

B

Nurture

A deliberate mix of call, text and email — reinforced with video — keeps warm leads warm without becoming daily busywork.

C

Automate

Once the system is proven for a team, the tracking and re-engagement run themselves — so the agent's time goes to people, not admin.

Proof, not theory

This has already been run at scale — not a framework waiting for its first client.

100+
Agents coached on this exact system across a live brokerage roster
8-11%
Lead-to-close conversion on that roster, against a ~2% online-lead industry average
Live
Automation running this logic for a real brokerage today

Who this is for

Individual agents
Get your own pipeline classified and running on a real cadence, starting with an 8-week hands-on sprint.
Teams
Bring the whole team onto one system, with shared cadence rules and a monthly working session.
Brokerages
Use it as onboarding for new recruits and an ongoing retainer for agents who want it automated.
Claudio CastroBroker · Coach · Producer

Licensed real estate broker with hands-on experience leading agent teams and coaching production at scale. Also runs an independent content and video production practice — which is why this system was built with real content infrastructure behind it, not just theory about what agents should be posting.

The methodology was developed on his own pipeline first, then taught to 100+ agents, then automated into a live system currently running for a real brokerage.

Let's talk about what this looks like for your pipeline.

claudio@yourhomeliving.com · 416-937-6109